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Speaker Bio

Safina Nadeem is a highly skilled, experienced, and qualified Equality Diversity & Inclusion (EDI) professional with an impressive track record spanning almost three decades. She has extensive experience in the design, delivery, and management of EDI strategies, and has led large-scale cultural transformational programmes. An Executive coach, Safina holds a master’s degree in Promoting Equality and Managing Diversity and is deeply passionate mainstreaming EDI into organisational systems and processes.

Safina was recognised in the prestigious Northern Power Women Future List 2018, which highlights influencers, leaders, and change makers of the future and in 2019 was a finalist in the HMPA Awards for the most ‘effective use of diversity’. She was recognised by the British Muslim Heritage Centre for her work in reducing inequalities and recently received an NHS Award for Championing Diversity. Safina is currently EDI Director at NHS Frimley and Director of an EDI Leadership Consultancy – Purple Infusion Ltd.


Diversity and Inclusion in Leadership

Day 2 - 28 Feb, 2024

2:10 PM - 2:35 PM / GMT

Understanding the Importance of Diverse Leadership.

This Fireside Chat with Safina Nadeem will delve into the critical topic of Diversity and Inclusion (DEI) in leadership, catering to Diversity and Inclusion Advocates, as well as Government and Nonprofit Sector Leaders. The conversation will revolve around key questions exploring Safina's career journey, the barriers she encountered, and her motivations. The overarching theme will be the significance of diversity in leadership and how inclusive cultures can be cultivated within organizations.

  • Understanding the importance of diverse leadership
  • Benefits of DEI
  • How to become an Inclusive Leader
  • How to create inclusive cultures in the workplace



Day 2 - 28 Feb, 2024

4:20 PM - 5:00 PM / GMT

Empowering Leadership: Breaking Barriers and Fostering Diversity

Lisa Mallner, Sustainability Advisor - Danish Ministry of Foreign Affairs

Aditi Sharma, Managing Director - Accenture
Erum Manzoor, SVP Global Wealth Technology - Citigroup
Safina Nadeem, Director Equality Diversity & Inclusion - NHS
Rithu Leena John, Senior Engineering Manager - Lyft